We analyse your apps keyword and category rankings, screenshots, icon, ratings, reviews and its user engagement to make your app shine through.
Using in-depth testing, we suggest the best tailor-made modifications to promote your app across all platforms.
We provide our customers with the tools to make their app a success with our bespoke service and user-friendly advice.
ASO is the best way of getting your app to rank highly in the Apple App Store and Google Play, using a combination of organic search methods along with creative and innovative design & advertising expertise. Our results speak for themselves with an average increase in download figures of 20% for relevant apps.
At Redbox Mobile we find all apps are different, but they have one thing in common… the need to be seen above their rival apps. With over a million apps a piece in the App Stores right now, your app is like a grain of sand in the desert.
In the UK, over £500M is spent each year on Search Engine Optimisation (SEO) and £1Bn is spent on mobile advertising all to get websites ranked highly, just a tiny percentage of that is being spent on App Store Optimisation. With marketing budgets usually stretched, we can help you achieve a high increase in downloads for a fraction of the cost of other “incentivised” app marketing.
These respective incentivised downloads help you improve ‘category’ rankings, but they rarely get your app downloaded by people who actually want to use it. Incentivised download strategies are usually designed to meet download targets, but don’t take into consideration app usage targets, engagement and install/uninstall rates; which are more important than download targets.
Effective mobile marketing depends on two very special ingredients; the first is what you know about the consumer. The second is how you communicate with the consumer.
At Redbox we take everything we know about your new or existing consumer base and we establish the right means and method of communication. This is a tried and tested Redbox formula and combined with extensive consumer profiling and mobile insight stored in our secure Redbox brain we can find the right solution for you.
Why is Mobile Intelligence important?
With the Smart Phone, Tablet and even the feature phone never more than an arms length away from your users, mobile capability is uniquely placed to allow you to speak to the right customers where they are, when they are engaged and when it matters to them the most. If you don’t combine all of the right insights to the best net effect then there’s a very real risk of losing the customer forever.
It sounds like something a farmer might do but it’s not really that different if you consider a mobile phone to be a sheep and a small town to be a grassy field.
Geofencing is creating an invisible boundary around a real geographical area like a football stadium, a show ground, a town, an exhibition centre or even an entire city. The Geofence is used to detect a fully opted in mobile customer who can then be marketed to with carefully worded, targeted and location specific offers.
They can be spoken to via SMS or MMS when they are “in” the Geofence, or when they “enter” the Geofence and taken to a variety of mobile experiences.